Last Updated Aug 20, 2007 7:03 PM EDT
They are literally not going to make one penny out of the book. It is stupid -- just throwing money away ... The world has gone mad.Some independent booksellers are making the tough decision and opting not to carry the book. Their customers might not be happy, but then most probably aren't willing to pay the full price just to keep their favorite bookseller in business, either, not with half-price options readily available at larger stores.
On the other hand, J.K. Rowling, the book's author and her American publisher, Scholastic, haven't struggled with profits. Rowling hit billionaire status after the fifth book in the series, and she's been adding to her pile since then. And while Scholastic anted up a reported six-figure bid to win the U.S. publishing rights back in 1997, it's certainly paid off for them too. They made $185 million in the six months following the the publication of the fifth, and they're sitting pretty for the seventh. Barnes and Noble and Amazon alone have 1.5 million pre-orders for the book already.